phone-first-page
vidal
sassoon

VS was particularly fun. The direction was simply to embody the boldness of not only Vidal Sassoon's hair styling but the woman who was confident enough to wear it. This afforded me the opportunity to become quite playful with typography and shape. His edgy layering and angular cuts were the driving force behind the success of this design.

VS-Macro-head-flip
vidal sassoon

VS was particularly fun. The direction was simply to embody the boldness of not only Vidal Sassoon's hair styling but the woman who was confident enough to wear it. This afforded me the opportunity to become quite playful with typography and shape. His edgy layering and angular cuts were the driving force behind the success of this design.     

phone-page2
direction-page_fix
phone-direction-page-1
phone-direction-page-2A
phone-pack-shot-1
phone-fam-shot-1
VS-pack-shot-C
family-shot

Design: Afalalu Muhammadu
Art Direction: Jenny Han/Afalalu Muhammadu
Agency: NICE Ltd.

more projects below

ZICO-CHILLED-THUMBNAIL
Miracles-thumb4
HEATH-THUMBNAIL
herbal-50th
91ntmvUPBLL._SL1500_
HS-Clinical
Interested in working together?
Hit a sister up!
2LUs-Logo_2
Afalalu Muhammadu
3479038007
getcreative@afalaludesigns.com

© 2024 Afalalu Designs